Projects

BRANDING

OSEANA

A seafood specialist, Oseana processes raw seafood and makes them edible.

The visual identity takes on a similar direction to reflect the brand value – Freshness.

Visual elements enhance its ocean-inspired name. Playing with the motion of waves and using a colour palette rich with ocean hues.

Navy blue denotes the deep sea. Turquoise in 2 tones represents the dancing movement of the waves, with the sun casting her rays on the sea surface.

Logo type design uses a ¬fish hook element to represent the nature of business.

Overall, a brand design that looks minimal, is refreshing and elegant.