Packaging design for -0 Sea frozen instant seafood.

Inspired by the ocean and ice, the brand’s cool blue symbolise the freshness of the sea.

-0 (minus zero) symbols were used to create the monogram and the monogram design is applied on the sides of the box.

Overall, the packaging looks like an ice cube, this says cold and fresh, and suggests that the seafood is freeze-packed well to maintain freshness.